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Why is Organizational Culture Important?

By Andrew Dittman Posted 7/29/2020 in BUSINESS

The culture of your organization is what sets your company apart from your competition. It is, in large part, your branding, and when done correctly, will attract your ideal client – and employee.

It is essential to recognize that your organization already has its own culture. The question is, is it by careful, thoughtful, intentional design, or did it form haphazardly? It matters.

Let’s start by taking a look at some of the elements that go into a company’s organizational culture.

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